Description
Pixel Tag Manager for WooCommerce (PTM) plugin helps to automate eCommerce event tracking. The plugin has the capability to start all pixel tracking in 2 minutes and no coding is required. The plugin tracks eCommerce events with Google Analytics GA3 and GA4, Google Ads Conversion Tracking, Google Ads Enhanced Conversion Tracking, Google Ads Dynamic Remarketing Tracking, Bing Ads(Microsoft Advertising), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel, TikTok Pixel and Twitter Pixel. The Pixel Tag Manager plugin helps track all important eCommerce events with respect to the Pixel. eCommerce business stores are able to track the users’ events and it helps to understand the customer behavior and create audiences for the run Ads campaign.
Enable Facebook Conversion API and reduce your cost per action as a result of increased event matching, better measurement ad performance and attribution across your customer’s full journey.
The WooCommerce store owner gets a smooth experience with eCommerce events tracking because the plugin tracks all events by using the Google Tag Manager.
This Pixel Tag Manager plugin tracks eCommerce events like Page View, View Item, View Item List, Add To Cart (product listing and product detail page), Remove from cart, Checkout (begin checkout), Order Conversion (Purchase, Thank you page), Customer Search and Other custom events with respect to allowing specific pixel support.
Pixel Tag Manager allows integration for WooCommerce store:
- All tracking vai Google Tag Manager for smooth and faster tracking.
- Most accurate tracking for Google Analytics GA3 and GA4 with both options. Track all eCommerce events like page view, view item list, view item, select_item, addtocart from product page and all list pages, remove item for cart, all checkout steps and purchase.
- Track your campaign performance using Google Ads Conversion and Google Ads Enhanced Conversion Tracking.
- Create Remarketing and Dynamic Remarketing visitors list for retail by Enabling Google Ads Dynamic Remarketing Tracking.
- Microsoft Ads Pixel (Bing Ads Pixel) is an Ads service that provides pay per click advertising on the Bing, Yahoo!, and DuckDuckGo search engines.
- Remarketing and Dynamic remarketing tracking for Microsoft Ads Pixel (Bing Ads Pixel)
- Facebook Conversion API
- Meta Ads Pixel (Facebook Ads Pixel) tracking with all eCommerce Events
- Pinterest Ads Pixel tracking
- Snapchat Ads Pixel tracking
- Twitter Ads Pixel tracking
- TikTok Ads Pixel tracking
Pro Features (In Pro Plan, WooCommerce store allows to Tracking in Google Analytics, Google Ads and all pixels from the below list)
To unlock more pixels Upgrade to our Pro version.
- Use All Tracking with using Google Tag Manager (PRO)
- Google Analytics GA3
- Google Analytics GA4 (PRO)
- Google Ads Conversion (PRO)
- Google Ads Enhanced Conversation (PRO)
- Google Ads Remarketing and Dynamic remarketing (PRO)
- Our plugin’s pixels tracking is supported to All eCommerce events
- Microsoft Ads Pixel (Bing Ads Pixel)
- Remarketing and Dynamic remarketing tracking for Microsoft Ads Pixel (Bing Ads Pixel)
- Facebook Conversion API (PRO)
- Facebook Ads Pixel tracking
- Pinterest Ads Pixel tracking
- Snapchat Pixel Ads tracking
- Twitter Ads Pixel tracking
- TikTok Ads Pixel tracking
- ROAS Ad spend supported for TikTok Ads pixel tracking
Free Features (WooCommerce store allow Google Analytics GA3 and any 2 pixels in FREE Plan)
- Google Analytics GA3
- Microsoft Ads Pixel (Bing Ads Pixel)
- Remarketing and Dynamic remarketing tracking for Microsoft Ads Pixel (Bing Ads Pixel)
- Facebook Ads Pixel tracking
- Pinterest Ads Pixel tracking
- Snapchat Pixel Ads tracking
- Twitter Ads Pixel tracking
- TikTok Ads Pixel tracking –
Installation
The Pixel Tag Manager plugin is easy to integrate with Google Analytics GA3 and GA4, Google Ads Conversion Tracking, Google Ads Enhanced Conversion Tracking, Google Ads Dynamic Remarketing Tracking, Bing Ads(Microsoft Advertising), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel, TikTok Pixel and Twitter Pixel. The store customer just needs to add Pixel ID on the plugin pixel setting page. Customers also get help on how to get the pixel ID on hover the exclamation mark. Customers also enable and disable specific pixels.
If more help is required, See our plugin documentation or Reach out to the US.
Documentation
Documentation of the plugin, Open the documentation
Privacy & Terms
When the user is onboard the first time via adding his email or changing the email on the pixels setting page before saving any data user needs to allow Privacy & Terms. Please check our plugins and website Privacy & Terms via the link below.
https://growcommerce.io/privacy-terms/
Screenshots
Google Analytics GA3/ GA4 and Google Ads Settings 
Facebook Conversion API and Facebook Pixel Settings 
Shows web events received through the Meta pixel and Conversions API on Business Facebook Account 
Other Pixes 
User onboard and pixel settings screen. 
Tracking settings
FAQ
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What Pixels support the plugin?
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The Pixel Tag Manager plugin supports Microsoft Ads Pixel (Bing Ads Pixel), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel, TikTok Pixel and Twitter Pixel.
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Pixel Tag Manager plugin which are eCommerce events tracked?
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The plugin all important eCommerce events tack with respect to the Pixel. Events like Page View, View Item, View Item List, Add To Cart (product listing and product detail page), Remove from cart, Checkout (begin checkout), Order Conversion (Purchase, Thank you page), Customer Search and Other custom events with respect to allowing specific pixel support.
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What Pixels are supported in the FREE plan?
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Only a free plan is available for now. Allow any 2 pixels in the FREE Plan. The business owner can enable any three pixels from Bing Ads(Microsoft Advertising), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel, TikTok Pixel and Twitter Pixel.
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How to create a Google Analytics GA4 Measurement ID ?
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Check our plugin documentation and follow the mentioned steps in the doc for to Google Analytics GA4 Measurement ID.
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What is Bing Ads?
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Bing Ads also known as Microsoft Advertising (formerly Bing Ads, Microsoft adCenter and MSN adCenter) is a service that provides pay per click advertising on the Bing, Yahoo!, and DuckDuckGo search engines.
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How to create a Facebook pixel id?
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For create Facebook pixel id, see the article- https://www.facebook.com/business/help/952192354843755?id=1205376682832142
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How to create a Pinterest pixel id?
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To create Pinterest pixel id, see the article – https://developers.pinterest.com/docs/tag/conversion/#basecode
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How to create a Snapchat pixel id?
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To create Snapchat pixel id, see the article – https://businesshelp.snapchat.com/s/article/pixel-website-install?language=en_US
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How to create a Bing Ads pixel id (UET tag id)?
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To create Bing Ads pixel id (UET tag id), see article – https://help.ads.microsoft.com/#apex/ads/en/56682/-1
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How to create a Twitter pixel id?
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To create Twitter pixel id, see the article – https://business.twitter.com/en/help/campaign-measurement-and-analytics/conversion-tracking-for-websites.html
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How to create a TikTok pixel id?
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To create TikTok pixel id, see the article – https://ads.tiktok.com/help/article?aid=10021
Reviews
Contributors & Developers
“Pixel Tag Manager for WooCommerce (PTM) – Google Analytics, Google Ads and All Pixel In One Solution” is open source software. The following people have contributed to this plugin.
Contributors
“Pixel Tag Manager for WooCommerce (PTM) – Google Analytics, Google Ads and All Pixel In One Solution” has been translated into 1 locale. Thank you to the translators for their contributions.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
1.3.5 – 02/04/2023
- Make compatibility with latest PHP version.
1.3.4 – 04/03/2023
- NEW FEATURE – Facebook Conversion API which one increased event matching, better measurement ad performance and attribution across your customer’s full journey.
- We have added the field event id for Facebook pixel tracking.
1.3.3 – 22/02/2023
- Minor bug fixe for tracking.
1.3.2 – 21/02/2023
- Checkout Steps 1 and 2 implementation for Google Analytics GA3 and GA4.
1.3.1 – 14/02/2023
- Hide the message at topbar for pro user after upgrade the plan.
1.3.0 – 12/02/2023
- GrowCommerce has been working on a major release for the last Two Months. We are happy to announce that we have given the integration with Google Tracking. Now our customers can use the feature of Google Analytics GA3 and GA4, Google Ads Conversion Tracking, Google Ads Enhanced Conversion Tracking, Google Ads Dynamic Remarketing Tracking.
- ecommerce businesses can start tracking with both Google Analytics GA3 and GA4.
- Improve the plugin UI design for a better view of pixel setting and pricing page.
1.2.6 – 02/12/2022
- In this release, We have made to more user-effective plugin UI
1.2.5 – 16/11/2022
- In this release, we have added the field’s value to make the ROAS Ad spend supported for TikTok Ads pixel tracking
- Add the FreeVsPro Page
1.2.4.1 – 15/10/2022
- Minor bug fixe on the account page
1.2.4 – 13/10/2022
- New: We are happy to announce, The Pixel Tag Manager plugin for WooCommerce added the pro version capability to use more pixels
- New: Added the account page. here user can activate or deactivate his license key
1.2.3 – 06/09/2022
- update readme text and banner
1.2.2 – 06/08/2022
- Minor bug fixes
1.2.1 – 06/08/2022
- The Pixel Tag Manager plugin, Add settings option to Exclude Tax and Shipping From Order Revenue. the settings option under the pixels page.
1.2.0 – 25/07/2022
- The Pixel Tag Manager plugin is now tracking eCommerce events for TikTok Ads Pixel.
1.1.1 – 16/07/2022
- Minor bug fixes
1.1.0 – 16/07/2022
- In the Free plan, allow any three pixels from Bing Ads(Microsoft Advertising), Meta Pixel (Facebook Pixel), Snapchat Pixel, Pinterest Pixel and Twitter Pixel.
- Now, The Pixel Tag Manager plugin also supports Microsoft Advertising ( Bing Ads ) and Twitter Ads.
1.0.0
- Initial release